Even after thirteen years of release, Avatar has managed to break records and pull in audiences for its re-release that opened worldwide in cinemas on September 23.
Disney re-released the movie to generate hype for the sequel in the series, The Way of Water.
Earning $30 million worldwide, Avatar has become the biggest re-release post the pandemic. With this weekend’s BO figures, Avatar has widened its lead as the biggest movie of all time with $2.85 billion worldwide. Cameron did say that if you didn’t watch the film on the big screen, then you ‘really haven’t seen it’. I guess many people really did take his advice.
Furthermore, in India, with the success of National Cinema Day and the decision by the producers to keep the pricing low during first 4 days of Navratri, Avatar is expected to do exceedingly well on the box office in the coming week.
The film saw a good response from Indian moviegoers, as box office reports suggested the movie already made made 43 lakh rupees in advance booking for the first day.
After the re-release, James Cameron’s Avatar franchise will kick off with multiple sequels on the way. However, the director has stated that he might not be the one to direct the final two sequel films of the series. The next film in the series, Avatar: The Way of Water, will open in Indian cinemas on December 16.