Netflix Announces WitcherCon in July

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Netflix has finally confirmed it’s launching a WitcherCon in partnership between CD Projekt Red and Netflix.

The event will take place on July 9th 2021. Details are scarce, but more are expected to be announced in the coming weeks. Here’s an official tweet announcing the event.

But don’t expect a new installment in the Witcher video game series to be announced. The official WitcherCon website confirmed that no new game will be unveiled at the event, but a schedule reveal is “coming soon.”

The news was announced during the final day of Netflix’s Geeked Week, a celebration of Netflix’s genre content including Stranger Things and Umbrella Academy. Like other installments in today’s show, this announcement further Netflix’s gaming adaptation strategy, one that includes successful takes on series like The Witcher and upcoming bets including Resident Evil.

Netflix is also not the only company looking to make the next Game of Thrones by relying on popular gaming series. HBO is working on a Last of Us series in partnership with Sony and Naughty Dog, while Sony is finally getting ready to release its live-action Uncharted movie starring Tom Holland. Gaming IP, once seen as a never-ending line of failed movie adaptation attempts (no offense to many of the Resident Evil titles) is finding hope once again.

For many studios, networks, and streamers, gaming represents the next frontier of building big franchises, similar to what fantasy novels have represented for years. Netflix is now in competition with everyone else to make the best adaptation possible — and hopefully get people invested for years to come. 

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