The Elevate has accounted for over 50 percent of Honda’s sales during the last 3 months.
Honda Cars India has announced that its new mid-size SUV, the Honda Elevate has achieved the sales milestone of 20,000 units in 100 days since its launch in September 2023. The Elevate has accounted for over 50 percent of Honda’s sales during the last 3 months and has helped the carmaker grow 11 percent in the September to November period.
Yuichi Murata, Director of Marketing and Sales at Honda Cars India, stated, “We are thrilled to witness the remarkable success of the Honda Elevate, which has surpassed our expectations. The 20,000 sales milestone of Elevate in the first 100 days of launch is a proud moment for us and reflects the trust & preference of our valued customers, making us a notable contender in the industry.”
He added, “Furthermore, we have maximised the production of the Elevate to serve our waiting customers as early as possible and adjusted the variant mix to align with the market demand which is overwhelmingly high for CVT variants currently.”
The Elevate is available at an introductory price ranging from Rs 10,99,900 (ex-showroom, Delhi) to Rs 15,99,900 (ex-showroom, Delhi) for the top-variant. These introductory prices are valid till the end of Dec 2023.
India is the first country to manufacture and sell the Elevate globally. The company also aims to make India an important export hub for the new model to other parts of the world, catering to the robust demand for SUVs globally.
Omprakash Tiwary is a business writer who delves into the intricacies of the corporate world. With a focus on finance and economic landscape. He offers readers valuable insights into market trends, entrepreneurship, and economic developments.