The Mini experience utilizes a modified version of your own voice to persuade you to purchase one of their compact vehicles. To begin, you are prompted to enable your device’s camera and microphone and position your head inside a small box. Then, you are given a line of dialogue to read. By following these steps, the program gathers the necessary information to generate a digital representation of yourself. This digital version will resemble and sound like you, although with a deeper voice. Mini has purposely adjusted everything slightly to accurately recreate the “voice in your head” sensation. It should be noted that while the AI clones your appearance and voice, it does not retain any of your memories or personality traits. Instead, it provides you with around 21 lines, each presenting a reason why you should take a chance on a fun small car.
If the generation process becomes busy, it may take some time to complete. However, if you are unable to wait, there is an option that will eventually appear, allowing you to provide your email address to receive an AI-generated video when the process is finished. This video is the same one you would see during the chat and can be downloaded at the end. Mini has made it compatible for easy sharing on social media, so you can share this unique advertising concept with your friends. Additionally, there are numerous sharing options available on social media platforms if you choose to share.
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Basant Kasayap is an entertainment aficionado who delves into the glitz and glamour of the entertainment industry. From Hollywood to Bollywood to regional cinema, she offers readers an insider’s perspective on the world of movies, music, and pop culture.
