The original Taurus SHO remains arguably the finest among its peers, thanks to its groundbreaking high-performance, front-wheel drive concept introduced in 1989. Being unlike anything American manufacturers had produced before, it made waves in the automotive industry. Equipped with a 220 horsepower V6 engine, the SHO delivered exceptional acceleration and commendable handling despite its front-wheel drive configuration. To put things into perspective, an equivalent Ferrari 328 GTS during that era generated 267 horsepower and could go from 0-62 mph in 6.4 seconds. Surprisingly, the SHO took just 6.7 seconds to achieve 60 mph, making it only marginally slower than the Italian supercar.
The awe-inspiring performance of the Taurus SHO was complemented by its affordable price, with the base model priced just under $20,000. Comparable sedans with similar speed capabilities were priced over double that amount. One would assume that such an incredible value proposition would result in high sales, especially considering the success of the regular Taurus sedan. However, reality proved otherwise — Ford fell short of its target of selling 20,000 units in the first year, managing to sell only around 15,000. The following year saw a mere 8,000 units sold, and sales continued to be sluggish even with the launch of the second generation.
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Basant Kasayap is an entertainment aficionado who delves into the glitz and glamour of the entertainment industry. From Hollywood to Bollywood to regional cinema, she offers readers an insider’s perspective on the world of movies, music, and pop culture.
