NetEase Declines Activision Blizzard’s Offer to Extend Partnership for Publishing in China
NetEase, the Chinese games publisher, has rejected a proposal from Activision Blizzard to extend their long-standing partnership by six months. In an unprecedented display of acrimony between the two gaming giants, NetEase deemed the proposal “commercially illogical” and accused Activision Blizzard of wanting to sever ties while remaining attached. This came as a shock to …