Maruti encourages consumers to ‘run on what you love’, ET BrandEquity

Maruti encourages consumers to ‘run on what you love’, ET BrandEquity

( As still from Maruti Suzuki India’s new ad) In a move to celebrate its innovative S-CNG technology, Maruti Suzuki India is launching its new campaign, ‘run on what you love’. The campaign highlights the joy, freedom, and adventure that S-CNG vehicles offer, encouraging consumers to embrace a more sustainable and fulfilling driving experience.The campaign …

Read more

Tackling the Environmental Impact of Tourism in India: A Call for Sustainable Practices

Tackling the Environmental Impact of Tourism in India: A Call for Sustainable Practices

India ranks as the fourth-largest contributor to the tourism carbon footprint globally, following the United States, China, and Germany. Sustainable tourism practices are essential for balancing economic benefits with environmental responsibility. As a leading driver of global economic expansion, tourism significantly impacts the environment—a factor often overlooked. Recent studies reveal that India is a substantial …

Read more

Korean tacos, tangy kimchi to innovative beverages: Culinary trends shaping summer menus in 2024

Korean tacos, tangy kimchi to innovative beverages: Culinary trends shaping summer menus in 2024

As we enter the dynamic culinary landscape of summer 2024, a blend of exciting trends is set to transform menus and dining experiences. Innovative plant-based creations are at the forefront, with chefs moving beyond basic meat substitutes to celebrate whole-food, plant-based dishes. Korean tacos, tangy kimchi to innovative beverages: Culinary trends shaping summer menus in …

Read more

Is moringa an effective replacement for milk?

Is moringa an effective replacement for milk?

Looking for a dairy alternative that packs a punch in nutrition? Moringa might just be the answer. This green superfood has been gaining attention for its impressive array of vitamins, minerals, and antioxidants. But can it stand up to milk in terms of health benefits? Health coach Digvijay Singh terms moringa as “nature’s multivitamin” that …

Read more

Embracing Green Living- A Journey Towards Sustainable Practices

Embracing Green Living- A Journey Towards Sustainable Practices

Over the last few years, the global focus towards green living and sustainable practices has increased The need to include sustainable practices in day-to-day life has become more important than ever The growing global consciousness toward sustainability is driving a significant shift in lifestyles and consumer choices. Today, the world has already started dealing with …

Read more

World Earth Day 2024: Hospitality Industry Embraces Earth Day With Sustainable Efforts

World Earth Day 2024: Hospitality Industry Embraces Earth Day With Sustainable Efforts

Earth Day 2024 is celebrated annually on April 22. (Image: Shutterstock) As we celebrate Earth Day, let us draw inspiration from these champions of sustainability in the hospitality industry As Earth Day dawns upon us, a chorus of voices rises from the hospitality industry, echoing a resounding commitment to sustainability. From opulent hotels to visionary …

Read more

Elevate Your Home Decor: Affordable and Sustainable Smart Home Solutions

Elevate Your Home Decor: Affordable and Sustainable Smart Home Solutions

Choosing technologically advanced and sustainable smart home products is pivotal, as it merges innovation with sustainability for a brighter future From energy-efficient lighting and smart thermostats to eco-friendly furniture and sustainable materials, let’s explore a range of sustainable smart home solutions In today’s rapidly advancing technological landscape, the fusion of affordability and sustainability has paved …

Read more